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	<title>Comments on: Scot Wingo &amp; Seeking Alpha: Traffic Drivers</title>
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		<title>By: Adam Nash</title>
		<link>http://blog.adamnash.com/2009/02/24/scot-wingo-seeking-alpha-traffic-drivers/#comment-26003</link>
		<dc:creator><![CDATA[Adam Nash]]></dc:creator>
		<pubDate>Wed, 25 Feb 2009 02:56:45 +0000</pubDate>
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		<description><![CDATA[Thanks, Scot.  Totally agree, BTW, with the Seeking Alpha fragmentation of traffic.  Notice the comment stream on the Seeking Alpha post vs. eBay Strategies.  Far from ideal.  I see the same thing with comment streams discussions around feed aggregators.  

On the New Coke comment, like I said, I wasn&#039;t really critiquing your analogy as much as reminiscing about the discussions we had internally around the New Coke analogy.  Memory lane &amp; all that.  

Take care,
Adam]]></description>
		<content:encoded><![CDATA[<p>Thanks, Scot.  Totally agree, BTW, with the Seeking Alpha fragmentation of traffic.  Notice the comment stream on the Seeking Alpha post vs. eBay Strategies.  Far from ideal.  I see the same thing with comment streams discussions around feed aggregators.  </p>
<p>On the New Coke comment, like I said, I wasn&#8217;t really critiquing your analogy as much as reminiscing about the discussions we had internally around the New Coke analogy.  Memory lane &amp; all that.  </p>
<p>Take care,<br />
Adam</p>
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		<title>By: Scot Wingo</title>
		<link>http://blog.adamnash.com/2009/02/24/scot-wingo-seeking-alpha-traffic-drivers/#comment-26000</link>
		<dc:creator><![CDATA[Scot Wingo]]></dc:creator>
		<pubDate>Tue, 24 Feb 2009 14:33:01 +0000</pubDate>
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		<description><![CDATA[Hey Adam,

Yes, the SeekingAlpha platform can drive considerable traffic because it gets distributed to most of the major stock/finance sites with the symbols all pulled out and referenced.  There is a tradeoff though, because they &#039;recreate&#039; your blog and thus you don&#039;t get the traffic directly, so if your &#039;model&#039; depends on direct traffic it&#039;s not the best for you.  However if your goal is exposure, and getting out in the conversation, it is a total win.

Couple of more points:
* Yes, I think eBay needs folks like you back badly.
* I was saying that the ebay of today is like new coke. I think you guys with EE did do the right thing and did not build a new coke, you built a coke zero, but in that case were burdened by the auction affinity with the eBay brand.  That&#039;s why I picked shopping.com as the fp brand in my &#039;solve&#039;.

Thanks for the feedback,

Scot]]></description>
		<content:encoded><![CDATA[<p>Hey Adam,</p>
<p>Yes, the SeekingAlpha platform can drive considerable traffic because it gets distributed to most of the major stock/finance sites with the symbols all pulled out and referenced.  There is a tradeoff though, because they &#8216;recreate&#8217; your blog and thus you don&#8217;t get the traffic directly, so if your &#8216;model&#8217; depends on direct traffic it&#8217;s not the best for you.  However if your goal is exposure, and getting out in the conversation, it is a total win.</p>
<p>Couple of more points:<br />
* Yes, I think eBay needs folks like you back badly.<br />
* I was saying that the ebay of today is like new coke. I think you guys with EE did do the right thing and did not build a new coke, you built a coke zero, but in that case were burdened by the auction affinity with the eBay brand.  That&#8217;s why I picked shopping.com as the fp brand in my &#8216;solve&#8217;.</p>
<p>Thanks for the feedback,</p>
<p>Scot</p>
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